apparel
resort Perception
Melanie Reynisson
Retail Manager,
CordeValle, Rosewood Resort,
San Martin, Calif.
Facility Type: Resort
Top three trends for fall 2009:
• Back to quality cotton polos.
• Classic, simple designs with a splash of
unexpected accents which allows you to play
up color if you choose
• Rich colors such as plum, chocolate brown,
forest green and deep red give the feeling of
luxury and tradition something golf has been
defined as for years
Top men’s lines: Top women’s lines:
• Straight Down • Burberry
• Burberry • Tail Tech
• Peter Millar • Chervo
Reynisson: “I look for quality in the cons
of the garment, the hand of the fabric an
feels against the skin, if it can be machine
and I also make sure it can be merchandi
other items. If it can’t be worn with a sta
like black, khaki, white or navy I won’t b truction
d how it
washed,
sed with
ple color
uy it.” adidas Golf
for menswear. Whereas the blue
in Essentials used to be different
from the blue in a fashion group,
that blue is now the same, making
it “easier for the golf professional
to buy and merchandise together,”
says Brandrick.
Heritage Cross introduces Back
to Basics, a collection of 100-per-
cent polyester and cotton/poly
blends with moisture wicking and
an antimicrobial finish. New from
J. Lindeberg is Lachlan Cool Wave,
a light wicking (moisture transferring) stretchy material with the
unique quality of UV-ray blocking
(SPF 51). The fabric absorbs
perspiration faster and dries more
quickly than regular polyester to
2009 Fall Apparel at a Glance
Ben Hogan
Featured for fall 2009:
Ben Hogan Tour Edition.
What you need to know: Tour
Edition is performance based
and is aggressively priced, easy
care, young and sporty with a
vibrant color palette. The
collection consists of color
blocked and striped polo models,
sweaters, vests and shorts.
Carnoustie
Featured for fall 2009:
Carnoustie has expanded its
Houndstooth Suede program to
eight colors and is available
lined or unlined.
What you need to know: A
coordinating long sleeve mock is
a perfect layering item for the
industry leading Suede
outerwear.
Cutter & Buck/Annika
Featured for fall 2009: Rich
colors and clean lines are the
foundation of this inspired
collection.
What you need to know: The fall
2009 Annika Collection
highlights fabric innovation
with a nod to the fit and
fashionable. Both deliveries
evoke a sporty vibe, while
showcasing feminine styling
and active silhouettes.
EP Pro
Featured for fall 2009: The
company continues to add new
innovative fabrics and lively
colors, while bringing unique
attention to design details.
What you need to know: New
additions include Liquid Cotton,
a super-fine mercerized cotton
interlock fabric that is soft and
wearable, an evolved, modern-traditional twist on color
blocking, as well as metallic
accents, cashmere and faux fur.
Fair way & Greene
Featured for fall 2009: The
2009 line is about a return to
classics and basics.
What you need to know: The
men’s line features four
collections and the Fairway &
Greene Tech line of 100 percent
polyester performance fabrics.
The women’s line continues to
see growth in fashion, featuring
three color collections.