What’s Selling
RESORT FACILITIES
This monthly installment is intended to educate PGA Professionals about the hottest selling golf shop items across the country. We polled the 2000–09 PGA Section Merchandisers of the Year in the public, private, and resort categories, plus AGM members. A summary of the resort facilities’ responses appears
below. Please remember that this poll is based on a limited number of responses and
is an informal measure of actual performance.
AM&E accessories
Cobra irons Zero Restriction outerwear
Here’s what PGA Professionals are saying:
• “Zero Restriction’s outerwear does fantastic for us. Each new group seems to fly
off our displays.”
• “The demand is so great for accessories from AM&E that we need to keep
reordering each month.”
• “Cobra irons keep finding new homes in my customers’ bags.”
• “Titleist Pro V1 golf balls dominate the market here in our shop, month after
month.”
• “EP Pro apparel for women is a vital part of our clothing business and the
members love it.”
• “Sales of Ping’s fairway woods are always reliable.”
• “Shoes from FootJoy are selling through at a great price point.”
Resort Top Sellers
Women's Apparel ........................EP Pro, adidas, Nike, Greg Norman Collection, Polo
Men's Apparel ...Under Armour, adidas, Nike, Greg Norman Collection, Peter Millar
Outerwear ......................................................... FootJoy, Zero Restriction, adidas, Sunice
Footwear.................................................................................................FootJoy, adidas, Nike
Headwear ........ Imperial Headwear, Ahead, Pukka Headwear, American Dry Goods,
American Needle
Accessories......................................Ahead, CMC Golf, Brighton, AM&E, Tervis Tumbler
Golf Balls................................................................................... Titleist Pro V1, Titleist Pro V1x
Drivers .............................................................. TaylorMade, Cobra, Titleist, Callaway, Ping
Fairway Woods.............................................. TaylorMade, Callaway, Cobra, Titleist, Ping
Hybrids ............................................................Cobra, TaylorMade, Callaway, Adams, Ping
Irons................................................................... Titleist, Callaway, TaylorMade, Cobra, Ping
Wedges........................................................................... Titleist Vokey, Cleveland, Callaway
Putters................................................................Scotty Cameron, Odyssey, Ping, Yes! Golf
